ploy

英 [plɔɪ]

美 [plɔɪ]

n.  计谋; 策略; 手法; 花招

复数：ploys　过去式：ployed　

GRE

Collins.1 / BNC.9604 / COCA.11458

牛津词典

noun

• 计谋；策略；手法；花招
  words or actions that are carefully planned to get an advantage over sb else
  1. a clever marketing ploy
     机智的销售策略
  2. It was all a ploy to distract attention from his real aims.
     那全是障眼法，借以转移对他真实目的的注意。

柯林斯词典

• N-COUNT 计策；计谋；手段
  Aployis a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves.
  1. Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
     圣诞节应该是兴奋和美妙的时刻，而不该是一种肆无忌惮的营销策略。

英英释义

noun

• a maneuver in a game or conversation
  Synonym:gambitstratagem
• an opening remark intended to secure an advantage for the speaker
  Synonym:gambit

双语例句

• It's such an obvious ploy for attention.
  这吸引注意力的伎俩太明显了。
• Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
  圣诞节应该是兴奋和美妙的时刻，而不该是一种肆无忌惮的营销策略。
• It is not conceivable that Britons could have been forced to vote a second time ( a standard EU ploy when voters rebel).
  很难想象，英国人本可以被迫第二次投票的（一个欧盟对付选民反对时的标准策略）。
• He says it appears to be a political ploy.
  他说看来这好像是一个政治手段。
• India Against Corruption, a grass-roots movement that has spawned an anticorruption political party called the Aam Admi Party, alleged that the transactions amounted to a ploy for DLF to give the Gandhi family property and money to curry favor.
  印度反腐败组织（该组织作为一项草根运动推动了反腐败政党平民党（AamAdmiParty）的建立）称，这些交易是DLF的一种策略，旨在用房地产和金钱来贿赂甘地家族。
• They appear to be well-organised, even claiming that letting the rebels into the city was a ploy.
  他们似乎精心组织，甚至声称让反政府武装入城是一项策略。
• Mr Moore, a former ACT health minister, said it might be questioned whether the ploy was promotional, but highlighted the industry's latest of a series of desperate tactics.
  摩尔先生是ACT的前卫生部长，他说，这种做法是否是促销宣传可能会受到质疑，但这种做法突出了烟草业不顾一切的系列最新策略。
• This ploy can take all sorts of seemingly innocent guises.
  这种策略可以采用各种看上去似乎无害的伪装。
• In one sense, this is a dangerous ploy.
  从某种程度上说，这是一个危险的策划。
• Fox responded quickly, saying that it has negotiated in good faith, and called Cablevision's claims a "ploy" to get the government to step in.
  福克斯迅速作出反应，说谈判是真诚，并且声称有线电视的主张是一个“策略”，希望得到政府的介入。